Server-Side Tagging
Move measurement into a controlled server-side environment
We implement server-side Google Tag Manager for organizations that need more control over how analytics and advertising requests are processed.
Work may include server-container setup, Stape configuration, Google Tag Gateway, first-party tagging domains, DNS and CNAME requirements, GA4 clients and tags, event forwarding, Meta Conversions API, cookie settings, and request validation.
Deliverables include the web and server container configuration, hosting and domain setup requirements, testing, platform verification, and documentation of the completed implementation.
You receive a more controlled tagging architecture with improved first-party infrastructure, clearer request handling, and a foundation for additional server-side integrations.